Mystery Shopping Australia Wide
What is Mystery Shopping?
Mystery shopping is a form of market research designed to increase competitive edge in the market place, in order to increase your business’s sales and performance, and measure service quality; usually as a part of a whole company overview designed to enhance employee performance. In turn, allowing you to reward good performance and identify areas for improvement.
An individual poses as a customer of your business in order to objectively gather information on a particular clients’ employee performance, their product quality, and the overall perception of the shopping experience.
Our Service to you.
Our mystery shoppers are trained to observe, experience and evaluate the customer service process and are required to file reports with us within 12 hours of completing their mystery shopping assignment. These results are then evaluated by Paramount staff and reported back to you within 24-48 hours via e-mail or our state- of –the- art online reporting system.
As each business is unique, the survey is designed in consultation with your business, to remain appropriate to your specific needs. You decide which aspect of your business will be the target of focus on which particular day.
We will work with you to allocate a time frame to inform your staff of the upcoming appraisal, what will be expected of them and advise that their performance will be evaluated. This may be fixed or altered according to your needs.
Timely updates will ensure that your survey forms are kept in alignment with your evolving business objectives.
Learn from the consumer’s viewpoint which areas of service quality need improvement.
The Benefits of Mystery Shopping
- Enhanced customer service
- Performance increases
- Critical assessment targeted at specific areas for improvement
- Improved overall customer experience
We can customize our Calling and Shopping services in order to target specific issues or needs that your business may be facing. Our Mystery experience service is 100% private and confidential. We do not disclose any information with a third party.